The Internship in Digital Marketing explores several aspects of the new digital marketing environment, including topics such as search engine optimization (SEO), social media marketing (SMM), persuasive copywriting, making strategy for lead conversion and creating both social media and video content. These modules will be the first steps for your digital learning and presence in the digital space. The skills and methods you learn will provide you with the impetus to find out more and develop competencies for further exploration. Udaipur Web Designer is the leading website development company that provides a digital marketing internship in Dungarpur.
At Udaipur Web Designer, we strongly believe in
skills transfer, instead of theory-based lecture & examinations, hence our
program module are all current practitioners with some of the biggest live
projects. With hands-on internship and 100% project-based learning, Udaipur Web
Designer ensure all our interns can execute what’s needed of a digital
marketing role upon graduation from our extensively curated internship.
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Principles of Digital Marketing
- Basics of Marketing
- What is Digital Marketing?
- Benefits of Digital marketing
- Latest Digital marketing trends
- Digital marketing platforms
- Digital Marketing strategy for websites
Search Engine Optimization (SEO)
- Introduction to SEO
- How Do Search engines work?
- Search Engine Algorithms
- Google Algorithm Updates
- Google Search Console
- Keyword Research Process
- Keyword Research Tools
- Competition Analysis
- On-page Optimization strategies
- Content development strategy
- Title & Meta Tags
- Off-Page Optimization
- Link Building Techniques as per the latest standards
- Local SEO Strategies
Search Engine Marketing (SEM)
- Introduction to Paid Marketing
- Google Ads (Google AdWords) account and billing settings
- Types of Campaigns
- PPC Campaign Setup
- AdGroups and Keywords setup
- AdRank, Quality Score Optimization
- Ad Formats & Ad Extensions
- Shopping Campaigns
- Dynamic search campaigns
- Display Ads Campaigns
- Mobile Apps Marketing
- Video Marketing
- Google Ads (Google AdWords) tools
Social Media Marketing
- Introduction to social media marketing
- Facebook marketing
- Facebook advertising
- YouTube marketing
- Twitter marketing
- LinkedIn marketing
- Pinterest marketing
- Instagram Marketing
- Quora Marketing
- Document Sharing Site
Email Marketing
- What is Email Marketing
- Benefits of email marketing
- Email Marketing Softwares
Online Reputation Management
- What is Online reputation management
- Why business needs online reputation
- Case Studies of Brands
- Focus areas in ORM
- ORM in Search Engines
- ORM in Social Media
- ORM strategy
- Google AdSense and Affiliate Marketing